I’ll let you in on a little secret…

I’m laying in bed tonight writing this, knowing full well how this might sound to some. But if the opinions of “some” dictated our moves, I would have put down the bullhorn a long time ago.

No one likes asking people to invest in something. We have all been invited to dinner to “catch up,” only to find out your old high school buddy just wants you to buy into their new business venture. Advocare. Optavia. Amway. LuLaRoe. You know the drill. No one wants to be perceived as “that person”.

But this is not that. In fact, it is the opposite of that.

What we are building here matters. And things that matter cost something.

I have already paid a massive price. So has my family.

The most valuable thing I have as a father of four young kids. My time.

Nearly three years. Most of them without even breaking even. Time I could have spent at the park. Time I could have spent at the dinner table. Time I could have used to rest.

Instead, I have spent it chasing down stories no one else was telling. Building something that did not exist before On The Pen. Obesity medicine news from the patient perspective.

And now, I owe it to my family, to myself, and to you to take this thing to the next level.

So here is the payoff to the headline. 👇

Over the next eight weeks, On The Pen will hire its first team members and hang its first shingle. It will not be big. But it will be real. And it will be the start.

And I am asking you to help carry it.

Not because you owe me. But because we both know what it feels like to be shut out, talked over, dismissed. Because we have spent enough years waiting for someone else to build the army.

We are building it. Together.

If this space has meant something to you… if you believe in what we are doing… help fund it.

Not out of guilt. Not out of obligation. Out of belief.

If that is you 👇✊

SUBSCRIBE

Subscribe if you can. Share if you cannot. But for the love of God, do not stay silent.

If you’re all in, whatever that looks like for you, put “I’m in” in the comments. We need you. We have to have you. We are building something.

And we need everyone at the table.